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Insights & Updates
Product updates, company news, and actionable insights on competitive intelligence, social media strategy, and content marketing trends.
Share of Voice: Formulas for Search, Social and AI
Share of voice is your number divided by the total for you and your competitors. Here is the formula for organic search, social and AI answers, one worked example across all three, and the free and paid way to measure each.
Christian Monge
The Best AI Visibility Tools in 2026: 9 Compared
Eight AI visibility trackers checked on their own pricing pages on 1 November 2026, plus ours: which engines each one covers, how it counts prompts and citations, what it costs and who it fits.
Christian Monge
AI Visibility Tracking: How to Measure Brand Mentions in ChatGPT and AI Overviews
AI visibility tracking measures how often ChatGPT, Perplexity, Gemini and Google AI Overviews name your brand for the questions your buyers ask. Here is what to track, what Google and OpenAI say officially, a manual method, and what the tools automate.
Christian Monge