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Product updates, company news, and actionable insights on competitive intelligence, social media strategy, and content marketing trends.
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YouTube Video Ideas: 9 Repeatable Sources (Not a List of 100 Topics)
Lists of video ideas run out. Sources do not. Here are nine places that produce ideas every week, and how to check demand before you spend two days filming.
Christian Monge
Google Trends Alternatives: 6 Tools That Give You the Number
Google Trends shows relative interest, never actual volume. Here are six alternatives that give you absolute numbers, and when Trends is still the better tool.
Christian Monge
Social Media Content Calendar: A Template That Survives Month Two
Most content calendars are abandoned by week six because they plan posts instead of planning inputs. Here is the structure that holds, with the columns that matter.
Christian Monge
The Social Media Dashboard That Someone Actually Opens
Most social dashboards show 40 metrics and answer no questions. Here are the eight numbers worth a tile, the three views that matter, and how to build it free or paid.
Christian Monge
Competitive Benchmarking: How to Compare Without Fooling Yourself
Most benchmarking decks compare numbers that were never comparable. Here is how to pick metrics that survive scrutiny, normalise them, and end with a decision.
Christian Monge
LinkedIn Analytics in 2026: The Metrics That Matter and the Tools That Show Them
LinkedIn's native analytics answer most questions about your own page. Here are the metrics worth reporting, what native data misses, and which LinkedIn analytics tools fill the gap.
Christian Monge
Competitor Tracking: The 6 Changes Worth an Alert (and the 20 That Are Not)
Most competitor monitoring setups fire constantly and get muted within a month. Here are the six changes that actually predict a move, and how to watch only those.
Christian Monge
TikTok Analytics Tools: What to Track and Which Tool to Use in 2026
TikTok's native analytics cover your own account well. Paid TikTok analytics tools exist for competitor tracking, hook analysis, and reporting. Here is the split.
Christian Monge
What Is Competitive Intelligence? A Working Definition for Marketing Teams
Competitive intelligence is not spying and it is not a folder of screenshots. It is a repeatable loop that ends in a decision. Here is the loop, and the four signals worth collecting.
Christian Monge
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